Getting your book into bookstores: Powerful advice from an indie store manager 

Want to get your book into a bookstore?

Getting into a bookstore is a great thought, but there are things that go along with doing that that indie authors needs to know about.

This indie bookstore manager shares what she needs to see when looking at carrying an indie published book, plus info about what happens after it’s placed in a store.

And beware – if books are ordered by a bookstore and not sold after a certain period of time, they will be returned, which you will be charged for, even if you give Ingramsparks the direction to destroy any returned book. Asking Ingramsparks to mail any returned book back to you adds to the charge, and probably is more than the book is even worth. And who knows what kind of condition the book will be in when returned to you. You might not even be able to resell. So think carefully about when and if you want your book returned.

I had 6 of my books with Ingramsparks for over 10 years before I got any returns. Last year I had 2 returns. Before that, zero returns.

So how likely is it you’ll get returns? Very hard to predict, so best to just expect it.

And remember, a bookstore won’t return a book if someone comes in and asks for a special order of your book. They will order it and then sell it to the person who asked for it.

(Note: you have to have your book available through Ingramsparks for most bookstores to carry it, unless you have a deal with your local bookstore to deliver and remove your book in person.)

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Award-winning indie bookstore manager Nicole Brinkley shares everything you need to know about getting your books into bookstores.

Source: Getting your book into bookstores: Powerful advice from an indie store manager – Build Book Buzz

Want to Improve Your Amazon Ranking? Improve or Update All of Your Book Descriptions | Jane Friedman

I’ve seen 2 articles about updating book descriptions, so maybe the universe is telling me – okay, do it already.  😉

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If your older book is no longer performing well on Amazon, updating the description, metadata, or cover can show them that you mean business.

Source: Want to Improve Your Amazon Ranking? Improve or Update All of Your Book Descriptions | Jane Friedman

Playing With Words – Assonance

I am on the email list of Grammarbook.com, so I get their periodic emails. This is a topic I had never heard of but enjoyed. A new trick up a writer’s sleeve.

Can’t have too many of those 😉

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Language provides more than the means to express and deliver ideas and information. It also bears the power to please us through the tools we use to shape it.

Thoughtful, eloquent communication can satisfy the outer and inner ear as much as awaken the mind. One technique that attracts us to writing and speech is assonance, the repetition of vowel sounds within two or more words with different consonants.

Read the following phrases aloud to yourself:

Examples

the bony hand holding the holy book

the place you set the bookcase

the running crackle of thunder


Did you notice the matching vowel sounds that stood out?

the bony hand holding the holy book

the place you set the bookcase

the running crackle of thunder


You also may have noticed that assonance can apply to words that rhyme as well as to those that don’t: place, bookcasebonyholdingholyrunningthunder

Assonance: Why We Use It

We apply assonance to add rhythm, style, and voice to our writing. We’ll often find it in songs, prose, movies, and poems because of how it emphasizes sounds in memorable ways.

Examples

“Rock Around the Clock” (song by Bill Haley & His Comets)
“You can go youown way” (lyric from song by Fleetwood Mac)
“Sweet dreams are made of this” (lyric from song by the Eurythmics)

“Hear the mellow wedding bells / Golden bells! / What a world of happiness their harmony foretells!” (from the poem “Bells” by Edgar Allen Poe)

“I feel the need, the need for speed” (popular line from the movie “Top Gun”)

“So we beat on, boats against the current, borne back ceaselessly into the past” (from “The Great Gatsby” by F. Scott Fitzgerald)

Consider also the memorable mood achieved by a common saying such as “the squeaky wheel gets the grease” or the impact of a phrase such as “the age of rage.”


Assonance: Useful Guidelines

The following principles will help reinforce your skill with assonance in your writing.

1) Remember that assonance is the repetition of vowel sounds in two or more words. The sounds do not apply to letters used.

Examples

antique amplifier

merry Mary

white knight


2) The repeating sounds can appear anywhere in the word (start, middle, or end; stressed or unstressed syllable). The words also do not need to be next to one another.

Examples

The antique amplifier is aantidote to the garish new one you bought.

Merry Mary loves picking berries and cherrieeverywhere.

The white knight is wearing titanium armor.


3) Assonance can at times be alliteration as well.

Examples

antique amplifier (The “a” sounds are vowels as well as stressed syllables.)

Let’s pack before the mosquitoes attack. (Again the “a” sounds are both vowels and stressed syllables.)


4) In business writing and personal correspondence, assonance can give our communication expressive distinction.

The lessons gained from the quarter’s earnings leave us wisely advised.

To this day, the flame of those memories remains the same.


Assonance: What It’s Not

As precise and eloquent communicators, we want to understand both what assonance is and what it is not.

We’ll often see assonance in rhymes with identical sounds at the end of lines and words:

“Yesterday / all my troubles seemed so far away (from song by the Beatles)


We’ll also often see rhymes that include a vowel sound but end in a consonant sound:

“Jack be nimble, Jack be quick;
Jack jump over the candlestick
 (from the nursery rhyme; includes vowel sound “i” but concludes in “ck” sound)


In Jack’s case, we have an example of a consonant rhyme (matching consonant sounds). To be an assonant rhyme, it must end in matching vowel sounds:

“Jack be nimble, Jack be spry;
Jack jump over the pumpkin pie


We’ve mentioned that assonance can be alliterative as well (antique amplifier). However, if we said “let’s go before the mosquitoes attack,” we would not have both assonance and alliteration because the “o” sounds in “go” and “mosquitoes” are not all stressed syllables.

Simply remember that with alliteration, the repeating vowel sound must be on the first or stressed syllable; with assonance, the repeating sounds can appear anywhere.

Assonance: Vital Restraint

For writing that reaches others with impact and clarity, we will aim to use assonance with proper moderation. Applied with the right touch and rarity, it can grip attention and linger; used with indulgence, it can distract and even seem pretentious or showy.

Consider the following sentence:

If I may say, you whiled away the day waiting for your time in the sun’s rays to pay.


The sentence may have rhythm and movement with its one- and two-syllable assonance, but it also becomes thickening sonic syrup. Its liberal use of assonance would likely attract undesired attention to style unless within a book for young readers.

We can restore appealing assonance with some touch-up:

If I may say, you wasted the day trying to get a sun tan.


Beyond using assonance with greater subtlety, our revision states the same thought more concisely.

Why you should stop quoting yourself in social media images and five things that work better

Some words of book-marketing wisdom from Sandra Beckwith:

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Quoting yourself in social media images may seem like a great way to showcase expertise, but it can backfire. Here’s why.

Source: Why you should stop quoting yourself in social media images and five things that work better – Build Book Buzz

Publisher Rocket Black Friday Deal

I wanted to let you know that Publisher Rocket (a very handy program for authors) is running a special Black Friday deal [Deal link here].  November 23 – 29, anyone who purchases Rocket gets Dave Chesson’s Mastering Keywords and Categories Course for free. This six lesson course (normally $49) shows you how to quickly improve your book’s keywords and categories, resulting in better traction and higher sales on Amazon.
 
  In the course, you’ll learn how to:
  • Improve your book’s discoverability on Amazon
  • Find profitable keywords and use them in the most effective manner
  • Understand how Amazon uses keywords to show your book to new readers
  • Use the proven process to select bestselling categories
  • Find niche, low competition categories with hungry readers
  • Avoid Ghost Categories that hide your book from readers on the Amazon store
  • Increase your chances of being added to extra (4+) Amazon categories

If you haven’t heard of Publisher Rocket before, it’s a tool to improve your book’s traction on Amazon.  Rocket shows you what keywords actual readers are typing into Amazon, which categories will help you sell the most books, and how much other books/authors are earning. Using strategies from the course with Rocket, you can immediately improve your listing so that more target readers take notice while shopping, preventing your book from being buried under all the others on Amazon.

Not only that, but Rocket shows detailed stats such as historical category trends, average book prices, keywords for specific categories, and ghost categories – helping you best target your ideal customer base.

The best part about Rocket is that once you own it, all future updates are free- and their team adds new, exciting features to Rocket often. These new capabilities will likely increase Rocket’s price soon for people who have not yet purchased it.

This deal is only available until November 29th, and you can take advantage of it at this link here: [HERE]

If you don’t want to figure out this program yourself, CKBooks Publishing offers this service and can do it for you.
 
Happy Shopping!
 
Christine Keleny

Earn Six Figures as a Writer With This One Weird Trick 

Allison Williams on Jane Friedman’s website shares some interesting information, and she does this a lot. Definitely something to think about, and maybe not just with writing 🙂

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Literary citizenship—freely sharing your knowledge with those in need—can reap substantial rewards for authors and editors.

Source: Earn Six Figures as a Writer With This One Weird Trick | Jane Friedman

Gray Space: Making Room for the Reader | Jane Friedman

Great post by Janet Fox on something I always struggle a bit with – what to leave out and what to put in a story. It’s true, leaving stuff out can make reading your story better, and who doesn’t want to make their story better?!

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When we let the reader fill in our intentionally left blanks, or “gray space”, we invite them inside our imaginary worlds.

Source: Gray Space: Making Room for the Reader | Jane Friedman

16 Things I’ve Learned From Self-Publishing 16 Books – Musings Of A Wildflower

Some real words about self-publishing from Sara Flower Kjeldsen.

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#1 People aren’t waiting to buy your book. The shock. The horror! I’m joking. I think it’s common when you’re first starting out to imagine people are as excited about your …

Source: 16 Things I’ve Learned From Self-Publishing 16 Books – Musings Of A Wildflower

3 Amazon reader review myths: What you need to know

It’s always good to check to see if things have changed with amazon books. (So many things are changing lately! – categories, print prices). Sandra Beckwith goes over the current amazon review policy.

I hope you all review books you read. Hard to ask for reviews for your own book if you don’t review others 🙂

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What Amazon reader review myth do you hear most often? We de-bunk three of the most common. You might be surprised by what you learn.

Source: 3 Amazon reader review myths: What you need to know – Build Book Buzz

Mastering Amazon ads one tweak at a time: One author’s success story

I have to apologize right off the bat because I know I shouldn’t be saying this, but I’d be lying if I said anything else. I dislike most marketing, mostly online stuff, mostly amazon or bookbub or… ads. I much prefer marketing in person, at book events, art and craft events, farmer’s markets (if they allow it, and many do).

I work at a computer most of the day, so making myself sit at the computer and learn how to post just right ad is not something I’m willing to do. I’m one of those people who is “of a certain age” so I no longer want to force myself to try and care for something I don’t care for. Life’s too short.

Now, the caveat to this is, I have another job. Book selling is not my sole income, so I don’t HAVE to sell book. I want to, of course, but the desire to sell books and my dislike for setting up ads don’t even out. I did try amazon ads once and it was an even prospect – I sold as many books as I needed to pay for the ad. If it had been a better outcome, maybe I’d have continued trying ads. Maybe.

But if you are someone who doesn’t mind ad marketing, or you do HAVE to sell to supplement your income (or at minimal pay off the fees you incurred publishing your book(s)), then this post by Wendy Raebeck might give you some tips and tricks.

Another great recourse for this is Valerie Biel’s website. Just search for amazon or bookbub ads. Val has tips and tricks for both. (She also has book marketing services!!)

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Want to sell more books? Mastering Amazon ads is the secret to success says guest blogger Wendy Raebeck, who shares how she does it.

Source Link: Mastering Amazon ads one tweak at a time: One author’s success story – Build Book Buzz

 

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